Hunter Industries is the world’s third-largest irrigation product manufacturer. In recent years, the company grew to include a diverse portfolio of businesses—from outdoor lighting to custom manufacturing—and further expansion is on the horizon.
With six brands under its corporate banner, sales on every inhabited continent, and more than 100 unique product lines, Hunter’s brand image is critical to its success. I co-led a small team of inhouse professionals to research, develop, and implement Hunter’s new brand identity system.
Creative Director / Kevin Carpenter
Lead Designers / Abby Miller and Josie Haney
Copywriter / Julie Goldberg
Digital Media / Silvia Moore, Scott Allison
Photography / Tom Page, Michael Derewenko, Chris Roesinck, Michelle Zurowski
Technical Illustration / Steve Cook, Art Direction by Abby Miller
Hunter Industries Inhouse Design Team
A note on teamwork / All work is my own, unless otherwise noted.
Works by other designers are shown to illustrate the brand system in use.
Featured Photography / Michelle Zurowski and Chris Roesink
Letterhead & Product Specification Sheet / Josie Haney
Web Design / Silvia Moore
T-Shirt Designs / Steve Sharp